case study
Lifestyle e-commerce
Veluno
Four very different shops needed to feel like one brand.
- Client
- Veluno
- Sector
- Lifestyle e-commerce
- Year
- 2025
- Scope
- Website, campaign
One name, four worlds.
Skincare, sofas, headphones, shades.
Veluno sells four very different things under one name. The job was making a serum and an armchair feel like they came from the same place.
Glow Begins Here
A plain word, then a slanted one.
No thick rulebook this time. The look is a voice: an upright line, an italic answer, on warm cream and espresso.
the voice
Every headline, the same move.
- flyer
Glow naturally.
- flyer
Spaces that mirror you.
- flyer
Make your moments look way cooler.
- post
Felt it all. Hear beyond.
- post
Your skin, your ritual.
Four storefronts, one family.
Then the site. Skincare, furniture, electronics and eyewear each got their own front page. Same grid, same calm, different shelves.
- 01 Skincare
- 02 Furniture
- 03 Electronics
- 04 Eyewear
4 storefronts under one name
Then it went out the door.
Shopping bags, sunglasses cases, a headphones box, and a billboard on a busy street.
Styled like a magazine.
The flyers read like covers, Issue 01 and The Glow Issue. Four flyers, six posts.
Four worlds, one voice.
0storefronts
0web mockups
03D renders
0flyers
0social posts