case study

Online learning

Sparkly

Online courses needed a brand that feels like the moment it clicks.

Client
Sparkly
Sector
Online learning
Year
2025
Scope
Brand, website, campaign

From one lightbulb to a full course catalogue.

  1. 01Idea
  2. 02Brand
  3. 03Web
  4. 043D
  5. 05Campaign

Every learner starts with one goal.

Sparkly sells courses, bootcamps and mentors in AI, data, design and code. It had to feel like the moment something finally clicks.

in their words
Build skills. Boost confidence. Shape your future.
Sparkly

A lightbulb, and a lot of violet.

The brand came first: a bulb drawn from coiled strokes, Electric Violet to carry everything, and a yellow spark for the words that matter.

the colour

Violet to carry it, yellow to spark it.

Hover to open a colour, click to copy it.

the brand book

Nine pages. One typeface, Satoshi, in three weights.

From browsing to enrolled.

Then the site. A catalogue you can filter by level, length and price, course pages with outlines and reviews, and mentors you can subscribe to.

SparklyRegister now
  • 01  Home
  • 02  About us
  • 03  Courses
  • 04  Course detail
  • 05  Mentor profile
  • 06  Blog

6 page types, desktop and mobile

Then it got into your hands.

A bottle, a fleece, a promo card and a business card, shot on dark fur and rock so the violet glows.

The bottle: a 3D render of the Sparkly identity
01The bottle
The fleece: a 3D render of the Sparkly identity
02The fleece
The promo panel: a 3D render of the Sparkly identity
03The promo panel
The acrylic card: a 3D render of the Sparkly identity
04The acrylic card
The business card: a 3D render of the Sparkly identity
05The business card

Out on every timeline.

Webinars, offers, admissions and a student spotlight. Five flyers and four posts, one violet.

Built for the moment it clicks.

See every frame

  • 0guideline pages

  • 0colours

  • 0page types

  • 03D renders

  • 0flyers

  • 0social posts