Triloe

A marketing agency needed a brand that practises what it preaches.

From one blue tile to a feed that teaches.

the process

Triloe does branding, social, performance, SEO and influencer work for brands that want to grow. Its own brand had to prove it could do the same.

in their words

Turn strategy into results today.

Triloe

First the guidelines: a white circle cut into three by a Y, sitting in a bright blue tile. Blue does the shouting, black and white do the rest.

the logo

Blue tile on white, cream tile on black.

the colour

Hover to open a colour, click to copy it.

the brand book

Eleven pages. Two typefaces, Britanica Black and General Sans, and a deep blue gradient for dark heroes.

Then the site: services, pricing, careers and the proof, laid out by people who know what makes a page convert.

TriloeHomeAboutServiceTestimonialPricingCareersContact us

5 page types

Business cards, a notebook, a bottle, a mug and a hiring flyer. The blue tile turns up on all of it.

Five flyers and ten posts. The best of them is a carousel of tips on making websites convert, drawn right on top of Triloe's own pages.

the carousel

One tip per slide.

An agency brand that does the work.