25h

News moves fast. 25h keeps you ahead with AI-powered summaries, smart categorization, and a clean mobile experience built for speed and clarity.

Industry

News, Media, AI Technology

Service Provided

UI/UX, iOS App, AI Integrations, Web

Year

2025

Introduction

25H transforms the way people stay informed. The platform uses artificial intelligence to filter, summarize, and organize news into a fast, easy-to-read format. Users get the stories that matter without spending time digging through endless articles.

Research

Modern readers want fast access to reliable information. Research revealed that most users feel overwhelmed by the volume of daily news. They prefer concise updates, relevant categories, and a personalized feed that highlights important stories first.


Global News Avoidance Continues Rising Worldwide


Global News Avoidance Continues Rising Worldwide


Adults Increasingly Rely on Social Media


Adults Increasingly Rely on Social Media

Audio Features Enhance Content Access

Audio Features Enhance Content Access

Global News Avoidance Continues Rising Worldwide

Adults Increasingly Rely on Social Media

Audio Features Enhance Content Access

User Experience

25H delivers a smooth and focused reading experience. Smart feeds adapt to user interests while AI summaries present key insights instantly. The interface keeps interactions simple so users can explore news, switch categories, and stay updated with minimal effort.

Home Page

Features top highlights, categories, and "Aleem" AI Assistant.

AI Assistant "Aleem"

Provides instant news summaries.

Category-Based Browsing

Explore news by topics with an easy-to-use layout.

Quick Takes

Hourly news summaries available in audio format.

Visual Design

The interface follows a minimal and structured design system. Clear typography, balanced spacing, and strong visual hierarchy make content easy to scan. Every element is designed to keep attention on the news while maintaining a polished and accessible mobile experience.

Result

25H has expanded to over 40 countries, with strong traction across Saudi Arabia, Germany, the USA, Canada, and India. The platform currently serves 62K Monthly Active Users (MAU) and 2.2K Daily Active Users (DAU), with 16K users engaging in the last 7 days, reflecting consistent retention and repeat usage.

The iOS app keeps users engaged for an average of three minutes per session. AI summaries, smart categorization, and real-time updates create a focused news experience that encourages frequent return visits.

Content growth & publishing

270K+ Articles Published

The platform delivers daily news, keeping readers informed and engaged in real time

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